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This Just In...

Kevin Fischer is an award-winning veteran broadcaster who has been seen and heard on Milwaukee TV and radio stations for nearly three decades.
Kevin, who is a legislative aide to state Sen. Mary Lazich (R-New Berlin), can be seen offering his views on the news on the public affairs program, “InterCHANGE,” on Milwaukee Public Television Channel 10, and heard filling in on Newstalk 1130 WISN. He lives with his wife, Jennifer, and their baby daughter, Kyla Audrey, in Franklin.

The MJS Scorecard (1/11/09)

By Kevin Fischer
Sunday, Jan 11 2009, 05:35 PM


Last Sunday, I began a new feature on This Just In called, “The MJS Scorecard.” My goal is to subjectively track the number of liberal and conservative pieces printed in the Sunday “Crossroads” editorial section of the MJS (The Milwaukee Journal Sentinel).

I am shocked, SHOCKED that this little ol’ blogger and his little ol’ experiment in just a matter of days garnered reaction. Of course, it came from the usual suspects: some lefty bloggers, and, not surprisingly, the newspaper!

Poor
Sonya Jongsma Knauss of the MJS. I think it’s a pretty good guess she showed up for work earlier last week not expecting some higher up to walk into her office space, muttering and sputtering that something had to be done about that no good Kevin Fischer and that she, unfortunately, had drawn the short straw.

I am convinced that some folks (Kevin Fischer detractors) don’t fully read my entire posts, or if they do, they simply don’t or refuse to comprehend the message.

The MJS’ Knauss and some others opined that I didn’t know George Stanley of the paper from George Jetson. Stanley doesn’t run the Crossroads pages, Ricardo Pimentel does.

Let’s go to my blog, shall we? I distinctly wrote;


Last October, the Milwaukee Journal Sentinel’s Managing Editor George Stanley tried his best to convince readers that the paper is fair and balanced. He cited some examples and then wrote, ‘In these cases the press, in all its forms, is not leading public opinion but reflecting it.’

He added, ‘We're here to serve all readers - conservative, liberal, independent and nonpolitical.’

Stanley was referring primarily to the paper’s reporters.”


Let’s see. Stanley’s name correct? Check.

Stanley’s official title correct? Check.

Stanley’s name spelled correctly? Check.

Reference made that Stanley is talking about the newsroom? Check.

Any mention at all that he is in charge of editorial pages? None.

So what the hell?

Some skeptics also suggested that I bear no resemblance to a Harvard or Yale statistician. They’re right. I don’t.

But I know a liberal column when I see one. Ditto for a conservative piece.

But Fischer’s doing it all wrong. He’s not  (whine) including works by Journal Sentinel writers. My goodness, that’s a hoot.

No, I’m not including newspaper employees like Patrick McIlheran whose work is in every Sunday edition. That would only skew the results. And do lefties really want me to score every product from Eugene Kane, Jim Stingl, Laurel Walker, and Pimentel as well as the actual editorials? I don’t think so.

For the record, I’ve received many “You go, Kev” notes, encouraging this watchdog weekly. So I repeat the parameters of my project:

I’ll review the most coveted editorial pages of the week by opinion-makers as well as the most widely-read, the Sunday “Crossroads” section of the Journal Sentinel. I will keep track of the conservative and liberal pieces published and keep a running score throughout the year.

I will not count pieces by Journal Sentinel columnists or Journal Sentinel editorial writers, short Quick Hits or Advisory Hits. Judgment is, of course, subjective, but I’m pretty sure I can perceive if an opinion piece is conservative or liberal.

What about Monday through Saturday? Sorry. I’m going to concentrate on the Sunday pages. If others want to take on the task of monitoring the other days, God bless them.

Let’s go to today’s paper:


TODAY’S LIBERAL PIECES:

Jerry Resler: Manufacturers could help recycle e-waste

I know Jerry, a retired member of the MJS Editorial Board, a good writer and a good guy. While he writes about a bipartisan proposal that has the support of the MMAC, his piece endorses a mandate on businesses. Not by much, but I toss this one under the “L” column.


TODAY’S CONSERVATIVE PIECES:

Scott Walker: Don't use stimulus to build in swell budgets

George Will: Culture of law sues us into a stupor

Willie L. Hines Jr.: It's wrong not to teach what's right

Hines of the Milwaukee Common Council calls for ethics, morals and values in the Milwaukee Public School System. Definitely a conservative theme, even if Hines never attends the right-wing conspiracy meetings.


The paper also ran two pieces with differing views on the current Middle East conflict. While more conservatives and few liberals have come out in support of Israel the past week, this issue is difficult to label ideologically. I give the MJS credit for running both columns, but they’re not part of this week’s tally.


MJS SCORECARD:

TODAY: Liberal-1, Conservative-3

YEAR TO DATE: Liberal-4, Conservative -4


Hmmmmm. Could we be making a difference already?

Comments

sonyajk   

Hi Kevin. I have no idea if any "higher ups" read your blog, but I came across it via a google alert I have set up for Journal Sentinel Editorial Board and figured if you're really taking this effort seriously, it would make sense to do it with an adequate understanding of process. Your post didn't demonstrate that. So, I decided to write a post on our blog, Across the Board.  

While you may say you understand George was talking about reporters, it's unclear why you referenced his comments while talking about Crossroads or why Crossroads would be a litmus test for the truth of George's comments. Thus, the explanation. Even if it was clear in your mind, it wasn't clear in your post.

Too bad, because I think it's an interesting effort. But it seems you're intentionally wrongly skewing it by not counting in-house columns such as Pat's.

January 12, 2009 11:16 AM

Kevin Fischer   

Thanks for reading and commenting, Sonya.

Back in October, George Stanley bent over backwards, not on the NEWS pages, but in the Sunday Crossroads section trying to persuade the masses that MJS is fair and balanced and considerate of all persuasions.

He didn't do it on Tuesday or Thursday or Saturday, and it's obvious why. The Sunday editorial section is the most widely read opinion section of the week.

I didn't expect everyone to agree with my methodology. If anyone else, and that includes any of the myriad of employees at 4th and State wnat to dispute what I'm doing and perform their own watchdog project, I'm all for it.

Of course MJS would like me to include Pat McIlheran's weekly Sunday piece. My decision not to include MJS staffers is not intentionally skewing my effort. I think I'm actually doing the paper a favor by NOT including those Sunday editorials every week or the more liberal columnists' pieces.

If the paper really is as fair and balanced as it claims to be, there's no need to worry, or protest too much.

I hope that's clear. Forgive me. I'm just a lowly state employee, not a Journal Sentinel writer which could explain my inadequate "understanding of process."

January 12, 2009 6:44 PM

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